October 13 to 16, LAMPA International Impact Film Festival was held in Perm. Over the four Festival days, inhabitants and guests of the city attended eleven festival screenings, eight discussions and workshops and seven unique format events.
As ever, the Festival screenings have become a meeting venue for film directors, protagonists of Festival's entries, members of the jury and ambassadors of the Festival. Following the short film showing, the viewers were invited to a discussion where the directors further expanded the meaning of their film stories.
According to actress Katerina Shpitsa, LAMPA Film Festival ambassador: «These films actually produce an immense impact on our thoughts and hearts. In every film, one can find a hook with which they can pull out a thread of a new meaning for their own life».
The Festival's business program featured expert discussion of trends in socially-oriented cinema. One of the themes was effectiveness of cinema as a tool to improve the outreach of NGOs and business companies. The discussions particularly focused on technologies for measuring an impact of a film on social improvement. ESG Agenda in Short Film session addressed this topic with participation of representatives of National Media Group, Internet Development Institute, Otkritie Bank, KAMA company, and National Council on Corporate Volunteering.
Many of the Festival tracks emphasized the importance of system interaction between film industry, non-profit sector and socially-oriented business for creation and promotion of impact cinema. A real breakthrough was signing of a partnership agreement between LAMPA Production Centre and Positive Cinema LLC envisaging production of five films based on the results of 2022 LAMPA Pitching.
The Festival's novelty was a separate track dedicated to cinema for children. One of its highlights was «No Child's Play» public talk. Children and teenagers from 7 to 16 years old formed the event's main audience. Children's focus group told the professional filmmakers what films are in demand with the young viewers and why meaningful stories for children matter.
A true surprise for LAMPA participants was musical charity night «Note About You». The guests were treated to a piercing blend of live music, kind cinema, and performances by the film festival stars in a new capacity. Stories for new films were conceived at the event. The main output of the musical get-together was the amount collected by Bereginya charity foundation for treatment of young patients of Perm Children's Oncology Centre.
The festival culminated in a spectacular awarding ceremony featuring performances by LAMPA Film Festival ambassadors Katerina Shpitsa, Olga Smirnova, Katya IOWA, Anton Bogdanov, Yana Poplavskaya, and more.
One of the winners in the Animated Short Film category was the work «Smile» by debutant director Vyacheslav Erlychenkov. The plot of the cartoon brings forth a simple truth: give a smile to the world, and it will smile back at you.
Tatiana Zhukova, director of «A» live-action short film, gave a touching feedback about the Film Festival: «Great thanks to the organizers of the Festival for the boost of love and kindness! LAMPA inspired me for grand projects and new creative ideas».
Ivan Sosnin's «Weightlessness» is among the winners in Live-Action Short Film category. The film is about family values, relationships with children, and the importance of taking care of each other.
Presenting the award in one of the categories of the Festival, Natalya Galkina, Deputy Chairwoman of Perm-300 organizing committee, said: «I want LAMPA to emanate its light brighter and brighter every year, to kindle lamps all over the country, and to spread its impact across the globe!»
In the special award category Folk Art and Preservation of Cultural Heritage supported by the festival partner ROSSOTRUDNICHESTVO Federal Agency (the Federal Agency for the Commonwealth of Independent States, Compatriots Living Abroad, and International Humanitarian Cooperation), two works were found worthy of recognition: «Where Our Home is: Sergey Krasnolutsky» (director Vladimir Tarasov, Krasnoyarsk) and «Through» (director Gauhar Akzhol, Kazakhstan, Almaty).
During the Festival days, over 60 entries were presented to the audience. An exhaustive list of winners is available at lampa.film, the Festival's official website. You can watch broadcasts of the opening and awarding ceremonies and be inspired by the Festival's entries at Rutube online platform.
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