The first step is yours
Alexander Semin
Russia
0:38
Social advertising
About advertising
The same-name social campaign launched by the Gift to an Angel Foundation is based on this short video. It recounts challenges that almost every child with cerebral palsy faces on the way to their first step. Perseverance of the young protagonist of the story is a call to the society to not stay aside. For her to make her first step, each of us must take our first step toward her.
